The humble business card still hasn’t been killed off by digital alternatives. Being handed a piece of dead tree with contact details printed on it in ink arguably increasingly stands out in an age when digital data is so cheap and mutable.
But paper inevitably presents a barrier to accessing and utilizing the data thereon — hence alternatives such as QR code business cards, and business card scanning systems like CardMunch.
Well, here’s a third alternative in the making: SwivelCard is a paper business card that — by way of a spot of patented printing and some clever perforations — also includes a USB stick interface so the business card can be stuck into a USB port and then point the user to a particular webpage.
The webpage you associate with individual SwivelCards can also be changed — so you could update it with content specific to the person you’ve given a particular SwivelCard to…
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