Apple has a major opportunity to invade Samsung’s turf


For the past couple of years, Samsung has been aggressively making moves to erode Apple’s market share in both smartphones and tablets by pumping out huge volumes of gadgets every year that have sold well in both established and emerging markets. Apple, meanwhile, has maintained strong sales in core markets such as the United States and Japan but hasn’t made a lot of waves in emerging markets where consumers don’t want to shell out top dollar for their gadgets.

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