Steve Lanning, Jennifer Broussard-Mabee & Jennifer Schmidt Join the Centris Team
HORSHAM, PA. – February 25, 2013 – Centris Marketing Science, the provider of market intelligence to the world’s leading communications, content and entertainment companies, is pleased to announce the hiring of three new associates.
Steve Lanning, Ph.D., joins Centris as the Senior Vice President of Analytics and Modeling. Mr. Lanning has over 30 years of experience in the telecommunications industry. His expertise and research focuses on technology and consumer trends, business intelligence, forecasting, data analysis, and modeling business intelligence. Prior to joining Centris, Mr. Lanning held VP roles in operations, marketing and media sales at EchoStar/Dish Network. He served as the head of the Technology Management and Economics Research Department in the Mathematical Sciences Center of Bell Labs. Mr. Lanning was also an assistant professor of economics at the University of Notre Dame Mendoza College of Business. He received his Ph.D. from Northwestern University.
Jennifer Broussard–Mabee assumes the Senior Product Manager role at Centris. With more than 20 years experience in full service project management and analysis, she brings expert knowledge in research to the Centris team. Her expertise includes survey design, data reduction, insightful data analysis and reporting. Before joining Centris, Jennifer held senior management positions with Quick Tab Associates, The Reed Group, HaldyMcIntosh, Market Dimensions and TNS.
Jennifer Schmidt, a veteran of the AUS Inc. companies, comes to Centris as the Survey Operations Manager. Ms. Schmidt has more than 15 years of experience in the market research industry and in her role she will be responsible for overseeing Centris’ quantitative research methods and outputs. Her expertise lies in market research project management, mixed-methodology tracking surveys, international research and online panels. Prior to Centris, Ms. Schmidt held account and project management positions within TNS Healthcare, MRops, Synovate Consumer Business Insights, and ICR.
“These are all top-flight additions to the Centris Marketing Science team and will help us manage our continued growth,” said Steve Ennen, President, Centris Marketing Science. “With the addition of their talents in analysis, survey, and client care, we will continue to fuel our innovation and client-first approach.”
About Centris Marketing Science:
Centris Marketing Science, headquartered in suburban Philadelphia, is a specialized marketing analytics firm that provides ongoing survey programs and econometric modeling services to the communications and entertainment industries. Owned by AUS Inc., one of the nation’s top market research companies, Centris’ team of renowned economists has a unique approach to data integration, used to focus on consumer behavior in the voice, video and data markets on both a national and local level. Centris serves the cable, broadcast telecomm, satellite, entertainment, OEM, marketing and wireless industries with a sharp focus on helping clients understand their market share, consumer shifts and economic impacts. For more information about Centris, visit www.centris.com.